R. Media Literacy

Media Literacy and Video Production Basics

Here is a Powerpoint that shows good video production and tips for creating your own commercials and PSAs



Here is are some commercials from YouTube that demonstrate different editing and advertising techniques:
Iron Man various effects


012 Silverado HD: Emotional Appeal- nostalgia- family


Happy Grad Gift: Chevy- Editing and Shot Selection: Humor



StrideRite with Shawn White: Jargon-Testimonial- Spoof /Humor


Science of Persuasion


Library Rap- spoof- music video




The Following Examples are from entries to the KET Video Project

Example of Environmental PSA by Ky. Students Mullins El.
Mullins El. Green PSA

Example of Anti Texting While Driving PSA by Mason Co. High School Using Green Screen Effects
Mason County Texting While Driving